Development of an unctuous shaving cream that does not foam unlike commonly accepted standards. Scented with Japanese cypress essence, this treatment is inspired by the shaving protocols of the last century. The main iconography and the embossed coats-of-arms of the awards obtained at the Universal Exhibitions are surrounded by red marble on the box that protects and embellishes the aluminium tube. Design Ramdane Touhami for Art Recherche Industrie.