Archives: Fiches ARI

Development of a range of matches to quickly and elegantly perfume the atmosphere. Carved in soft wood and then coated in a fragranced solution, they perfume the air of the room in a single gesture. The boxes are decorated with a set of illustrations.Design Ramdane Touhami for Art Recherche Industrie.

Development of a scented cleansing care that combines the nourishing virtues of cleansing oil and dermatological soap. Its delicate texture is composed of 96% of natural origin ingredients and is available in 5 scents. Bottle adorned with a heraldic label, inspired by romantic iconography. Design Ramdane Touhami for Art Recherche Industrie.

Development of an ultra-soft face cream enriched with almond, sesame oil and linden floral water. Pure and without chemical additives: the skin breathes and is protected from the harmful effects of pollution. The aluminium packaging is printed with an old polychromic engraving and helps avoiding plastic. Design Ramdane Touhami for Art Recherche Industrie.

Development of a hands and feet moisturizing cream. Rich in shea butter, this natural moisturizer designed for the Officine Universal Buly combines the regenerating properties of sesame oil with beeswax. To avoid the use of plastic, development of an aluminum tube closed by a notched metal cap with 1920s inspiration. Design Ramdane Touhami for Art Recherche Industrie. Illustration Jan Abellan for Art Recherche et Industrie. Delivery : April 2014

The natural products – known as raw – are the very essence of a universal pharmacy. Coming from the world’s richest lands, honeys, butters and plant oils compose the secrets and abroad rituals that have made yesterday’s, have reinforced today’s and will be tomorrow’s beauty. This products selection has obeyed important ethical, fair trade and organic rules. Development of an amber glass bottle to protect these products from the harmful effects of light. Design Ramdane Touhami for Art Recherche Industrie

The challenge is to turn this ordinary even neglected hygiene care, into a true refined object in terms of both appearance and fragrance. Its acquisition becomes a “coup de coeur”, an emblematic gift, declined in 12 scents. The rigid box allows the discovery of the soap and becomes a full-blown case. The product was thought to be customizable: in addition to the possibility of engraving it with the client’s initials, the agency designed a set of labels to be affixed during the sale, on the front panel of the box. Around forty iconographies were developed. Design Ramdane Touhami for Art Recherche Industrie.

Creation and development of a calligraphy service that can be realised in all Buly Universal Officines and on the website. These masters of writing will instantly personalize all your acquisitions. Design Ramdane Touhami for Art Recherche Industrie.

Invention of the bell candle to preserve its fragrance and prevent dust and impurities from depositing on the wax. Exclusively formulated from vegetal components, the candles of the Officine Universelle Buly are free from paraffin and mineral derivatives from petrochemicals. Their cotton wick allows a regular combustion. Available in two marbled colours, the candle stamped with a Buly silver coat-of-arms is a sumptuous and sustainable object that recalls antique vases. Design Ramdane Touhami for Art Recherche Industrie.

Creation and evolution of the logo of the Officine Universelle Buly. Declination of the design on the beauty care products, their packaging and all the communication surrounding the brand. Design Ramdane Touhami for Art Recherche Industrie.

Flavoured with mint tea, this refreshing mouthwash contains the soothing virtues of the thermal water of Castéra-Verduzan in the Gers. Label illustrated with the same pharmaceutical caduceus created for the Opiat dentaire for the sake of consistency in the dental care range. Design Ramdane Touhami for Art Recherche Industrie. Illustration Jan Abellan for Art Recherche Industrie.

Development of a micellar water with St. John’s wort extract and orange blossom water. The Eau Rectifiée cleanses, smoothes and embellishes the complexion. Packaged in a white lacquered bottle with a two-colour hexagonal label and embossed emblems. Design Ramdane Touhami for Art Recherche Industrie.

Creation and development of the bottle and graphic identity of a natural range of nail polishes for the Officine Universelle Buly. Skillfully named and declined in fifteen full and intense tones, these universal nail polishes are made from crushed shells and bright pigments. Design Ramdane Touhami for Art Recherche Industrie.

The corner of the Officine Universelle Buly for the Galeries Lafayette, the Parisian department store on Boulevard Haussmann, was designed around caning. Design Ramdane Touhami for Art Recherche Industrie.

No less than 130 references in various colours have been developed for the needs of the Officine Universal Buly, the largest comb catalogue in the world ! These combs can be engraved and gilded by hand with the recipient’s initials. To embellish them when purchased, a serie of velvet cases in different shapes and colours have been developed with a logo inspired by the 1880s. Design Ramdane Touhami for Art Recherche Industrie.

Inspired by the toothpastes of the Empire, this range of scented toothpastes were developed from a magnesian water renowned since ancient times for the care given to teeth and gums. Aluminium tube covered by a snake with large green scales. Each fragrance has its own flamboyant colour. Illustration Jan Abellan for Art Recherche et Industrie. Design Ramdane Touhami for Art Recherche Industrie.

Located in the Da’an District in Taipei, this first Asian boutique plays on chiaroscuro. Painted ornaments and a majestic ogival vault overlook one of the largest marble counters built for the occasion. Design Ramdane Touhami for Art Recherche Industrie.

The Officine’s toothbrushes are luxurious and timeless. Our agency has focused its research on a material with a reliable carbon and ecological footprint: acetate.Their natural material, a noble plastic made of cellulose invented in France in the 19th century, has the necessary robustness to be engraved and gilded by hand in the boutique (customization). The brushes, made of silk threads or badger hair, ensure two levels of hardness. Design Ramdane Touhami for Art Recherche Industrie.

Following a conversation between Rei Kawakubo and Ramdane Touhami, the counter of the Officine Universelle Buly settles down in the London institution Dover Street Market. Entirely made by a French craftsman, this pink and blue earthenware counter combines the aesthetic of the Officine Universelle Buly with the world of Comme des Garçons. Retrofuturistic, this extraordinary volume plays with its highlights and mirror effects. Design Ramdane Touhami for Art Recherche Industrie. Delivery : September 2016

Development of an unctuous shaving cream that does not foam unlike commonly accepted standards. Scented with Japanese cypress essence, this treatment is inspired by the shaving protocols of the last century. The main iconography and the embossed coats-of-arms of the awards obtained at the Universal Exhibitions are surrounded by red marble on the box that protects and embellishes the aluminium tube. Design Ramdane Touhami for Art Recherche Industrie.

A historic paving from an Italian Romanesque chapel was specially brought to Hong Kong. Along the five-metre-high walls, large showcases climb vertiginously around this oval case made entirely of wood. Design Ramdane Touhami for Art Recherche Industrie.

Behind a discreet bottle-green façade, drawers, showcases and bottles are climbing up the walls and ceiling of this former foundry, transporting visitors to another space-time. Completed by a café and a massage cabin, this cosmopolitan and avant-garde boutique perpetuates a mythical vision of Paris. Design Ramdane Touhami for Art Recherche Industrie.

This ivory crackle lacquer countertop (inspired by Jacques-Emile Ruhlmann) is surrounded by a few advertising posters from the 1920s, blending smoothly with the Art Deco spirit of the New York department store on 5th Avenue, Bergdorf Goodman.Design Ramdane Touhami for Art Recherche Industrie.

Small blue bubble in the city of Seoul, a wrought iron door opens on hundred of porcelain vases. Antique engravings and ornamental herbariums circle an absinthe green marble countertop. Design Ramdane Touhami for Art Recherche Industrie.

Collaboration with the Korean brand Hazzys. Development of a men’s and women’s collection like a journey between Paris and London: heavy wool sheets, tartan pleated skirts, multicoloured honeycomb or mohair mesh. The centrepiece of the collection is a suit that changes as much in a tuxedo… as in a work suit! Illustrated postcards of each look in the collection. Opening of an ephemeral boutique in the Marais and installation of a window at Colette. Design Ramdane Touhami for Art Recherche Industrie.

Creation of a corner of the Officine Universelle Buly for the Korean department store Hyundai. Sleek concrete elements are blended with 19th century French aesthetic. Design Ramdane Touhami for Art Recherche Industrie.

Entirely handmade in France, this soap oil dispenser is made of brass and gilded with fine gold. Inspired by 19th century taps, it is decorated with the name of the hotel or restaurant for which it is intended. Design Ramdane Touhami for Art Recherche Industrie.

Realized with the co-founder of l’Officine Universelle Buly, Victoire de Taillac, this Atlas of Natural Beauty is an encyclopaedic collection in English language, elegantly illustrated, listing the exceptional beauty secrets, tips and effective recipes for naturally radiant skin. Published by Ebury Penguins Random House Company.

As an integral part of the Officine Universelle boutique on Saintonge street, this elegant reconstruction of the Grand Café Tortoni brings us back to Paris in the 19th century. This wooden and marble café offers a menu which is as surprising as traditional: Italian ice creams, homemade iced teas, Japanese sodas and other gourmet pastries served either on small silver trays or on crockery specially developped for the space. Design Ramdane Touhami for Art Recherche Industrie.

Hidden in the back shop of the Officine in the Marais, this florist’s workshop with outdated walls allows customers to compose colourful bouquets of dried flowers. Design Ramdane Touhami for Art Recherche Industrie.

Wonderful Japanese daily life snack, these onigiris with their authentic flavours come in sweet and savoury versions. Located in the shop on rue de Saintonge, these small rice triangles are carefully packed in home-shaped boxes. Logo design, t-shirts and accessories, packaging, and wooden display. Design Ramdane Touhami for Art Recherche Industrie.

Development of an odour diffusion mode without heat, nor steam and with great perfuming power: the alabaster. A few drops of essential oils on this volcanic stone allows you to benefit from several weeks of olfaction. Creation of a white porcelain case affixed with a monogram of the Officine Universelle Buly.Design Ramdane Touhami for Art Recherche Industrie.

Inspired by tea houses, the “sukiya zukuri” purity of the storefront contrasts with the wooded interior of this boutique located in the BAL department store. Kyotoite and Parisian craftsmen combine their codes and expertise. Design Ramdane Touhami for Art Recherche Industrie.

Blending accountant and medical furniture inspirations of ancient times, this neoclassical bookcase frames a sculpted piece of furniture with legs in colonnettes and takes its place in the Japanese concept store Tomorrowland. Design Ramdane Touhami for Art Recherche Industrie.

Realized with the co-founder of l’Officine Universelle Buly, Victoire de Taillac, this Atlas of Natural Beauty is an encyclopaedic collection in English language, elegantly illustrated, listing the exceptional beauty secrets, tips and effective recipes for naturally radiant skin. Published by Simon & Schuster and Seghers & Versilio.

Set design, staging and creation of photographic compositions here inspired by surrealism. Direction artistique Ramdane Touhami pour Art Recherche Industrie.

Creation from A to Z of an advertising spot promoting the merits of the flagship product of the Officine Universelle Buly: the Pommade Concrète. Translation into five languages. Broadcasting on social media and the website.Design Ramdane Touhami for Art Recherche Industrie.

A great typographical classic inspired by the typefaces fashionable among 19th-century perfumers. It can be found in all titles, catalogue headlines, press releases and on the letterhead of certain products of the Officine Universelle Buly.Design Ramdane Touhami for Art Recherche Industrie.

Reinvention of the travel soap in the form of a thin sheet of cellulose that dissolves in water, leaving hands clean and deliciously fragranced. Inspired by the tradition of Japanese “Kami Soap”, they can be easily slipped in everywhere and come in 3 scents. Design Ramdane Touhami for Art Recherche Industrie.

In a courtyard protected from the bustle of the Marais, the glass roof of l’Officine Universelle Buly on 45 rue de Saintonge is transformed into a space dedicated to the art of gift giving. Millennia’s protocols used by the Japanese imperial authorities recognized for their chiseled rendering and high technicality. Sublimated by leaves and folds, these gifts are so beautiful that it will be difficult for you to want to offer them! Also available at le Bon Marché boutique. Broadcast on social networks and website.Design Ramdane Touhami for Art Recherche Industrie.

375 is the number of gift wrapping papers selected by Art Recherche et Industrie for the new Comptoir des Services of l’Officine Universelle Buly. Located in Paris in the boutique at 45 Saintonge St, this space dedicated to the art of gifting offers, in addition to a wide choice of papers, embossing of packages with the recipient’s initials and calligraphed messages. Design Ramdane Touhami for Art Recherche Industrie.

Development of exclusive products for hotels and restaurants. Shampoo, opiat dentaire, comb and bamboo toothbrush, ideally suited for travelling, all grouped together in a box especially created by us. Design Ramdane Touhami for Art Recherche Industrie.

Specialized in typeface design and defender of a typographic heritage, our team redesigns the entire alphabet from the archives of just a few letters. This one presents a contemporary typographic typeface inspired by the aesthetics of the 1930s. “Ari”, like all our other fonts, have been designed for digital use as well as for typographic press printing, as in their original use. Design Ramdane Touhami for Art Recherche Industrie.

In the backyard of the boutique in the Marais, there is a small cabin decorated with blue earthenware where specialists in Japanese methods give massages, treatments and facials. This unique experience detoxifies the body, softens the skin and relieves tensions.Design Ramdane Touhami for Art Recherche Industrie.

Exclusively composed of natural raw materials, the Buly Baume des Muses de l’Officine Universelle is the essential care for lip beautification. The unique care for puckered lips. Broadcast on social networks and the website.Design Ramdane Touhami for Art Recherche Industrie.

This lip balm has been conceived as the winter dream gift: refined and customizable. Anticipate its production and development to coincide with the end of the year festivities: a commercial success, placing the reference among the best-sellers. More than a balm, it is a cassette fitted with a small mirror and an embossing with the initials of the person for whom it is intended.Design Ramdane Touhami for Art Recherche Industrie.

Creation of an Officine Universelle Buly corner for the Korean department store Lotte. The beauty treatments are displayed on a wooden apothecary counter. Design Ramdane Touhami for Art Recherche Industrie.

Writing, translation, photography, typography, layout of WAM magazine, the first self-centered post-social media publication. Interviews by Ramdane, subjects according to Ramdane, fashion Ramdane’s way. Design Ramdane Touhami for Art Recherche Industrie. Typography Jan Abellan for Art Recherche Industrie. Printing by the SHIT, Société Helvétique d’Impression Typographique.

Developed for one of the oldest paper mills in Paris, a singular typographic re-creation called “Armorial” based on an advertisement from the end of the 19th century. Defender of the typographic heritage, from the archives of only a few characters of the alphabet, the team composes the entire font. Design Ramdane Touhami for Art Recherche Industrie.

This singular typography called “Cassandre” is used for product subtitles and is an alternative composition in l’Officine Universelle Buly press releases. Custom-made typeface developed to ensure a graphic charter in the continuity of the brand’s history. Design Ramdane Touhami for Art Recherche Industrie.

Fashion, design and art definitely deserved a game! Many will laugh, others… much less. If you’re cool, this game will come to you naturally. If not, we’re so sorry. That’s life, bye bye. Complete design from the box to the banknote. Design Ramdane for Art Recherche Industrie. Get yours here, if you dare.